Operating as mobile newsrooms for international reporters, GAC’s AION UT and GS7 vehicles have taken center stage in Xinhua News Agency's frontline media coverage of the World Cup in Mexico. Engineered to meet the rigorous demands of fast-paced journalism, the versatile AION UT seamlessly accommodates heavy broadcast equipment, while the refined interior of the GS7 offers a quiet, comfortable environment for reporters to edit footage and prep interviews on the move between stadiums and press facilities.

For Xinhua's reporters, much of the job happens on the road. Shuttling between stadiums, media centers, and team hotels, the AION UT and GS7 serve as more than just transportation — they function as mobile newsrooms. In the calm, steady environment of each journey, reporters can organize footage and prepare for interviews, arriving at every assignment fully ready. The AION UT's compact yet spacious cabin easily accommodates camera and live-streaming equipment, while the GS7's quiet, comfortable interior brings a welcome sense of ease to the demands of high-pressure reporting.
GAC has built a strong and diversified lineup of 10 models in Mexico, earning growing popularity among local consumers. According to JATO sales data for January–May this year, GAC's AION ES and AION UT both ranked among Mexico's top ten best-selling BEVs, with the AION UT placing third in the B-segment pure electric category and the AION ES ranking second in the C-segment.
Mexico remains a core strategic market in GAC's global expansion. GAC has already forged a strategic partnership with Mexican football club Toluca FC, building a sports marketing matrix that spans Latin America and connects with GAC's global presence. Looking ahead, GAC will evolve from single-point sponsorships toward a fully integrated sports ecosystem strategy, further strengthening its global brand influence.